Opportunities to become official partners of the Isle of Man TT
Tuesday 13 October 2009
TT
Anyone wishing to use the official Isle of Man TT brand, name and logo is being asked to contact the Department of Tourism and Leisure.
The department , which owns and operates all of the rights to the TT Races, has announced the opportunity for third party individuals and companies to become official licensed partners to the event and to use the TT brand, name and logo to support their own commercial activities.
Expressions of interest are sought from local and international companies who wish to seek licences to produce official TT goods or services across a range of sectors.
Licences will be granted for periods of up to 5 years on an exclusive basis.
The DTL recently undertook a comprehensive process to define and register the trademarks associated with the races. It can now ensure that only officially licensed partners who contribute to the operating costs of the event are allowed to associate their brands and companies with the TT.
Protecting and licensing the TT brand is one of the ways the department is able to raise revenue to contribute to the costs of running the event.
Classes subject to existing agreements include T-shirts, polo shirts, tops, jackets and fleeces, caps and hats, rucksacks and bags, flags and pennants, mugs, towels, umbrellas, decals and stickers, scarves, lanyards, badges and key rings and pins.
Tourism and Leisure Minister Martyn Quayle said:
‘The TT licensing programme is an excellent way for local and international businesses to associate themselves with this world famous event. Licensed partners have a great opportunity to promote awareness of their businesses, build brand values and generate revenue through sales of TT endorsed products and services.’
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