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Countdown to TT 2024 appointed title sponsor of Sidecar TT Races

Friday 25 May 2018

The Isle of Man Government Department for Enterprise will be using this year’s Isle of Man TT Races to promote the benefits of living and working in the Isle of Man to visitors from the UK and further afield.

Locate Isle of Man  is responsible for growing the Island’s working population, meeting current skills shortages, and promoting the benefits of living and working in the Isle of Man.
With over 1,000 vacancies, less than 400 registered unemployed, and businesses seeking to create hundreds of new jobs every year the Isle of Man is a great place to relocate to. Residents enjoy short commutes, low taxation, good public services and levels of safety that are the highest in the British Isles. No wonder 86% of current residents would recommend the Island as a place to live. will be granted status as an Official TT sponsor, with a package that will include the title sponsor of the two Sidecar TT Races at this year’s event.  As well as high profile branding around the course and in prominent locations including the podium and winners enclosure, Locate Isle of Man will also receive links from the Official website, a full page TT programme and race guide advert and prominent exposure through the UK and international Television programmes produced by Greenlight TV. 

Historic assessment by media monitoring analysts Kantar Sport has valued Sidecar sponsorship at an equivalent media value of over £1million through global TV coverage including ITV4, Fox Sports in Australia and Discovery Velocity in the USA.

The Minister for Enterprise, Laurence Skelly MHK, said:

“Many people visit the Isle of Man and fall in love with our beautiful scenery, our open countryside and our diverse landscapes, but increasingly people are discovering our outstanding quality of life and our exceptional career opportunities. The Island is not only a fantastic place to visit it is truly a special place to live and work."

Rob Callister MHK, Member for Motorsport continued:

“The TT Races will give us a strong platform to promote the benefits and attraction for skilled workers to relocate to the Isle of Man not only to the visitors who attend this year’s event but also to the people that follow the event worldwide.”

This year’s sidecar TT Races take place on Saturday 2nd June and Friday 8th June. 

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